Consulting & Financial Support

The concept of owning real estate today is different from a few decades ago due to significant taxation, potentially turning it from an advantage to a problem if not utilized properly to generate revenue. EUROACTION SA provides real estate utilization study to the private and wider public sector to make the best use of real estate based on its characteristics. Efficient property exploitation requires investigating market and economic environment, social and environmental impacts, property characteristics and area, and proposed use.

EUROACTION SA’s real estate utilization study enables safe conclusions on how to use and develop real estate for optimal and efficient business use by businesses, individuals, and OTAs. In two words, the study enables owners to benefit from appropriate guidance to utilize real estate as a comparative advantage, generating income and benefits.

These Services concern:

• Real estate utilization and development studies.
• Studies on the selection of optimal location of business activities.
• Evaluation studies of the optimal and most efficient use of real estate.

Mystery shopper research is an essential and modern tool for running a business in any industry. It describes the relationship between the customer and your business and gives a complete picture of how customers see the business, in terms of the quality of services and products offered to them. Also, the mystery customer survey is the most objective criterion for evaluating the performance of the staff and to what extent the vision and business planning of the management has been assimilated by the human resources of a company.

The method used by EUROACTION SA for the preparation of the mystery customer survey is as follows: Initially, the construction of a questionnaire is agreed between the company’s management and those responsible for the survey. Then specialized partners of EUROACTION SA they visit your business, as simple potential customers and evaluate based on the structured questionnaire the human resources of your business, the way of providing services and the way of operation of your business. The results of the research are compiled and presented to the management of the company.

Through the evaluation results of EUROACTION SA, you are given the opportunity to draw useful conclusions regarding the operation of the company concerning:

• The direct comparison of your company with the competition.
• The upgrading of the operation of your company in terms of quality.
• The most effective sale of your services and products.
• The best training and operation of the sales and customer service departments of your company.
• Checking compliance with customer service procedures.
• Controlling and improving the internal operation of your business and
  the objective assessment of the staff.

Our company, being aware of the needs and difficulties faced today by a small and medium-sized business, has composed a scientific team consisting of economists, bankers and lawyers, which has the ability to monitor the monthly financial situation of the business, with the ultimate goal of forecasting monthly or annual financial gap, aiming on the one hand to prevent it and on the other hand to cover it.

In this context, an analysis is made of all the monthly cash flows of the company by comparing the monthly fixed expenses against the revenues that the company is expected to have based on historical and existing data.

With the help of the team, the company’s financial gap or surplus is identified and various ways are proposed to cover or utilize it.

In this way the company:

• Prevents situations of sudden lack of liquidity.
• She makes rational planning of her obligations.
• Makes a thorough check of the monthly expenses.
• She is looking for ways to reduce her expenses.
• He closely monitors banking operations.
• Intensifies sales efforts.
• Monitors and pursues to the maximum extent the collection of the sale.
• It takes advantage of any exchange differences to make a profit on foreign orders.
• It has the ability to utilize its surpluses in any profitable purchases of goods or raw materials.
• It has the ability to derive monetary benefits from placing the cash surpluses in bank deposit products.

The presence of Euroaction’s scientific team is accompanied by a simple easy-to-use and understandable financial management system (cash flow program), while alongside the meetings monthly, 6-monthly and even annual reports are delivered to the entrepreneur regarding proposals for the efficient operation of the company’s cash flow, with a focus on limiting costs and expenses, exploiting potential opportunities, developing and collecting sales as well as monitoring banking transactions.

The correct financial management of a business is an important element for its operation, especially today in the midst of the economic recession that the Greek economy is going through.

Proper financial management can contribute not only to the rational operation of a business, controlling expenses with the aim of expanding the profitability of the business, but to actually be a solid foundation on which to build the development of a healthy business in today’s economic environment.

The scientific team of EUROACTION SA has the ability to perform a thorough analysis of your business’s financials, in order to investigate significant discrepancies between the vision, idea and mission of the business activity and its actual financial depiction and propose solutions in order to improve financial performance for the benefit, not only of the viability, but also of the overall profitability of the business venture.

The study of financial management includes:

• The capture of the current state of the business.
• The analysis of the financial data of the company.
• The preparation and interpretation of financial indicators.
• The determination of the cost of production and operation of the business and the identification of the most important cost factors.
• The effectiveness of the applied pricing and credit policy.
• Investigating business opportunities for business revenue growth.
• The investigation of business opportunities to control and limit the operating costs of the business.
• The evaluation of potential investment projects.
• Forecasting and financial planning of the company’s financial flows.
• The analysis and evaluation of the financial costs of the business.
• Suggesting alternative sources of funding.
• The effective organization and management of human resources.

The financial management study of EUROACTION SA can be an important tool for the entrepreneur, who will receive a scientifically documented picture of the financial performance and behavior of his business in order to be able to make the appropriate business moves either in terms of controlling and limiting his operating costs, either in terms of expanding its operations and increasing its profitability.

The concept of owning real estate in today’s era is very different from the concept it had a few decades ago. The reason is its significant taxation, which results in its potential transformation from an advantage and a privilege into a problem, if it is not utilized properly and in a way that ultimately generates revenue, as it is burdened with significant taxation which means costs for the entrepreneur or private individual .

The real estate utilization study of EUROACTION SA it is provided both to the private and to the wider public sector with the aim of making the best use of real estate based on the use and characteristics of the property.

The exploitation of a property requires the detailed investigation of a series of parameters, in order to document its most efficient use.

This process requires knowledge of the market and the economic environment, knowledge of the social and environmental impacts resulting from the use of a property and knowledge of the particular characteristics of the property and the area in which it is located and finally knowledge of its proposed use.

The real estate utilization study of EUROACTION SA to businesses, individuals and OTAs. it gives the possibility to draw safe conclusions as to how to utilize and develop the real estate and to make the decision for the optimal and most efficient business use of it.

In two words, the real estate utilization and development study enables the owner of real estate to benefit by having the appropriate guidance, in order to properly utilize his real estate, so that it again constitutes a comparative advantage and brings him income and benefits.

These Services concern:

• Real estate utilization and development studies.
• Studies on the selection of optimal location of business activities.
• Evaluation studies of the optimal and most efficient use of real estate.

The drafting of a feasibility study offers a clear picture of the conditions and the possibility of starting a business activity and whether the specific business plan will be able to be implemented by the relevant market factors that will be addressed during its implementation.

In particular, the feasibility studies (Feasibility Studies) aim to analyze the proposed business venture, in order to determine the possibilities of this venture.

In this context, Euroaction undertakes the preparation of feasibility studies for the evaluation of business ideas or investment plans, with the aim of drawing safe conclusions about whether or not the implementation of each project is profitable.

The methodology followed by the Euroaction scientific team is based on the following assumptions:

• Analysis of the market and the external environment by identifying strong and weak elements of threats and opportunities.
• Technical Viability Analysis.
• Analysis of Institutional Issues.
• Social and environmental impact assessment.
• Cost-Benefit Analysis, where costs are recorded, benefits are estimated, benefits are compared, costs are compared, alternative solutions are compared.
• Evaluation of the expected financial result through the Net Present Value (NPV) method, and the internal rate of return (IRR).

After the scientifically documented services provided by Euroaction and the evaluation of the feasibility of implementing the business idea, the entrepreneur/potential investor will be able to make the right business decision to carry out or not his venture.

Bank lending has always been a driving force for the development of Greek small and medium-sized enterprises. In today’s economic situation and while we are going through the sixth year of economic recession due to a significant reduction in turnover, many companies are experiencing liquidity problems and are requesting the regulation of their bank debts. In order to achieve this, they will have to document the viability of their business and at the same time take advantage of the financial tools – arrangements offered by the banks.

On the other hand, banks are willing to provide arrangements to companies that have liquidity problems in order to avoid recording unsafe provisions in their financial statements. It is enough to document their economic viability and their smooth operation. Otherwise, they are forced to carry out forced execution which includes the seizure and sale of movable and immovable property of the business and the individual entrepreneur.

EUROACTION A.E. supporting the small and medium business has created a group of people consisting of experienced, active, Bankers, Legal and Economists, who have the ability to strengthen the entrepreneur’s effort to prove to the banks, that he can overcome today’s difficult conditions and recover , having already planned his next moves.

Therefore, in collaboration with the businessman, EUROACTION SA. has the ability to draw up a structured and specialized Business Plan, which is addressed exclusively to the financed banks and includes the following sections:

• The current financial situation of the company through the thorough analysis of its financial data.
• The necessary restructuring moves of the business through the limitation of internal costs, the restructuring and organization of the internal operation as well as the organization of extroversion to increase sales.
• S.W.O.T Analysis, in which the strong elements of the business are recorded, as well as its Weaknesses as well as the Opportunities and Threats against it.
• The presentation of a sustainable development plan and future cash flows of the business, based on realistic forecasts with sensitivity analysis, which predicts the viability of the business even in adverse scenarios.

The creation and implementation of a Business Plan that focuses on the restructuring of bank lending in order to continue the uninterrupted operation of a company, significantly improves the bargaining power of the business vis-à-vis the bank, on the one hand because it presents the business plan for continuation in a structured, realistic and practical manner operation with smooth repayment of its debts, and on the other hand, it gives an important resource to the banking levels for making the decision to regulate and smooth repayment of bank debts, since the Business Plan documents the uninterrupted sustainable operation of the business.

The development of mass production, mass marketing and trade, eliminated the traditional personal relationship between the supplier and his customer. In this way, the possibility to present the needs and preferences of consumers, face to face with the supplier, also disappeared. The specific gap is filled by the Scientific Team of EUROACTION SA through market research, applying principles of modern marketing, focusing on satisfying the needs and desires of consumers.

If there is one factor that determines the success of a business more than any other, it is decisions. However, in order to be able to see and make the right decisions, one clearly needs intuition, experience, but above all, one needs knowledge. Knowledge derived from real data and in-depth market research.

EUROACTION SA has the scientific tools through quantitative and qualitative market research, to provide the entrepreneur with this knowledge thus building a two-way communication bridge between him and his customers.

The 21st century entrepreneur, by adopting the philosophy and principles of market research, will be able to have a timely flow of information of what is happening in the market so that he can review and readjust his strategies.

EUROACTION SA has the ability to help the entrepreneur to identify the gaps in the market, i.e. the needs and desires of the public, which have not been satisfied, to measure the power of the target market -Target Market-, so that they can jointly decide on products and services and how they will be delivered to the target consumer.

Writing a business plan (Business plan) is an important tool for improving the performance of the business. It is a written description of the business model that the company is expected to systematically follow in the future.

Its purpose is to analyze the current situation, both of the market and of the business, taking into account all the possible parameters that can positively or negatively affect the economic development and viability of the business.

In this context, Euroaction undertakes the preparation of your company’s business plan in order to:

• It contributes to the structure and organization of the business.
• Assist in making decisions based on company goals and policy.
• It provides a clear picture of the market, customers and competitors.
• It is a point of reference for checking the achievement or not of the company’s goals.
• Show the weaknesses as well as the strengths of the company in the sector in which it operates.
• Attract potential investors or financiers.

The methodology followed by the Euroaction scientific team includes the following sections:

• Internal Analysis – description of the business, the products or services it will offer, the location and the human resources.
• External Analysis – analysis of the market, customers and competition of the same industry as that in which the business operates.
• Setting goals and how to implement them – product or service strategy, sales, marketing, human resource management.
• Financial Analysis – Analysis of financial data preparation and interpretation of ratios, break-even analysis.
• SWOT Analysis.
• Conclusions.

After the scientifically documented services provided by Euroaction and the completion of the business plan, the company will obtain useful information about its position and course in the market, its competitors and customers, as well as about the prospects for future growth and sustainability.

Writing a viability study offers a clear picture of the conditions and the possibility of continuing a business activity and whether the specific business plan will be able to find application in the actual or potential market in which the business operates.

In particular, with the term sustainability, the ability of an organization to plan and execute, all that is foreseen in the vision, the mission and the initial investment plan of the operators of the business, thus making it sustainable and profitable, so as to repay the initial investment is confirmed and profitability to occur.

In this context, EUROACTION SA undertakes the preparation of viability studies, focusing both on the sizes and characteristics of the market and the business, but also on the possibilities or weaknesses, as well as on the prospects and risks that the business may face.

The sustainability study of EUROACTION SA focuses and analyzes the following:

• The structure of the business
• The company’s products
• The industry in which the company operates
• The storage and distribution system
• The productive factors of the business

The methodology followed by the scientific team of EUROACTION SA has the ability to analyze and predict:

• The financial results
• The expected cash flows
• Capital needs
• The ability to service the company’s obligations
• Market risks

Following the scientifically documented services provided by EUROACTION SA and the assessment of the viability of the business idea, the entrepreneur – prospective investor – will be able to make the right business decision to continue or not and how to proceed with his business activity.

EUROACTION SA Remaining unwaveringly committed to meeting strict specifications, Total Quality Management has the ability to prepare and implement your company’s development plan, in order to meet your ever-increasing needs for highlighting future development opportunities.

The innovative thinking of EUROACTION SA and its daily creative practice, are a conscious choice of long-term strategic planning of specialization of goals and priorities that guarantees not only the immediate solution but above all the prevention of business problems and difficulties in the business environment in which Small and Medium Enterprises operate today.

Our country is going through the 6th year of economic recession, which has marked, in terms of the business world, a significant impact on business activities, as most of them face shrinking sales, increasing operating costs and stressful conditions, which incite not only the their future development, but also their present viability.

The scientific team of EUROACTION SA has the ability to conduct a thorough analysis of the current state of the business and then develop a thorough restructuring plan highlighting all possible options available.

The Restructuring and Consolidation study of a company clearly describes the exact picture of the real situation in which the company is, identifies the problems that have been created and highlights options for a solution or way out with various scenarios that it provides to the entrepreneur for possible adoption.

The study is divided into two sections

Section A: Capture of the existing situation with a complete analysis of the financial data of the company and the data of the fixed assets, or the assets if it is a Sole Proprietorship. The detailed depiction of the company’s financial situation, even with the highlighting of its net worth, is an important element in order to determine the uninterrupted continuation of its operation or not and under what conditions.

Section B: Writing a business plan in which, based on the financial situation that has already been depicted, the reasons that led to these results are analyzed and the actions that the company must take in order to reverse its negative course are thoroughly developed. In addition, future financial results are drawn up in the most realistic way, documenting the long-term viability of the business with the possibility of smooth repayment of all its obligations.

The business restructuring and consolidation study proposed by EUROACTION SA it can be an important tool for the entrepreneur, who will get a scientifically based picture as to the options available to him in order to clean up and restructure his business, or to know exactly what exit options he has from the difficult situation in which he is he and his company find themselves by following and choosing the appropriate exit scenario from the difficult situation in which they have found themselves.

EUROACTION S.A. provides value-added services to Government agencies, OTAs, NPDDs and NPIDs as well as private individuals and Small and Medium Enterprises by meeting their needs, addressing problems that require solutions, but also developing synergies and indicating development priorities with a view to their future exploitation.

In particular, through the development plan, it is possible to:

• Analysis of the existing activities of the business in relation to time, and the cost of their implementation.
• Analysis of the company’s existing activities in relation to its organizational structure.
• Drawing conclusions about the strengths and weaknesses of the company, the risks and threats of the business environment and the business opportunities that may arise.
• Determining the company’s promotional mix
• Development of the company’s sales network
• Exploring the possibility of creating new partnerships
• Developing and Viewing the added value of the company’s activities.
• Promotion of special partnerships.
• Entry of the business into new markets.
• Development of new products or services.

The development of the Marketing plan is done with the substantial participation of a selected group of executives of your company in order to develop a reliable guide to the implementation of your company’s immediate objectives in terms of the following Marketing mix.

Standards – services – added value

Network and special partnerships

Promotional mix

Price

The performance of the Marketing study issue will include the relevant analysis of the action plan that will be agreed with the management of the company utilizing competitive advantages such as high quality, the results of advanced know-how as well as new market trends.

EUROACTION SA Remaining unwaveringly committed to meeting strict specifications, Total Quality Management has the ability to prepare and implement your company’s development plan in order to meet the ever-growing needs of your company to highlight future development opportunities.

The innovative thinking of EUROACTION SA and its daily creative practice, are a conscious choice of long-term strategic planning of specialization of goals and priorities that guarantees not only the immediate solution but mainly the prevention of business problems and difficulties in the business environment in which Small and Medium Enterprises operate today.

Bank lending has always been a driving force for the development of Greek small and medium-sized enterprises. In today’s economic situation and while we are going through the sixth year of economic recession, due to a significant reduction in bank liquidity, financing to businesses is limited, while at the same time the financing tools available to businesses have been minimized.

EUROACTION SA supporting the small and medium business has created a group of people consisting of experienced, active, Bankers, Legal and Economists, who have the ability to control all the monthly banking transactions of your business, loans and deposits, as well as the entire Legal framework of the cooperation of your business with the respective partner bank.

In this context:

• A monthly check is made of the movement of the mutual accounts. In this way, the correct application of the financing rates agreed between the company and the bank is established, while potential errors, failures and excess costs borne by the company are identified.
• The contractual agreements drawn up between the bank and the company and the collateral provided are checked.
• The correct operation of the financial limits that have been given to the company is checked by monitoring the maximum utilization as well as their renewal or expiration.
• Opportunities for maximum utilization of the financial tools provided for the benefit of the business are indicated.
• It guides the preparation of the file submitted to the bank for the initiation or renewal of the financing limit of a business.
• The appropriate letters accompanying each company’s request to the collaborating bank are drawn up.

The client is guided through regular meetings as well as written reports which record the data and are delivered to the entrepreneur accompanied by proposals on the ways in which his business should act in order to protect and utilize bank financing to its advantage.